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COLUMNISTS
TODAY'S STORIES
28.03.2008
'The American President'

John McCain's new ad refers to him as "the American president Americans have been waiting for."

I'm pretty sick of the obsessive rhetoric-parsing game that's been going on lately. And yet: That's an awfully conspicuous formulation when your opponent has been accused of being unpatriotic and of murky foreign origin. All the more so given that it echoes Obama's line, "we're the ones we've been waiting for." Am I reading too much into it?

--Michael Crowley

Posted: Friday, March 28, 2008 9:58 AM with 23 comment(s)

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twodox said:

Actually, John McCain is the "President we have been trying to get rid of" for eight years.

March 28, 2008 10:08 AM

Rhubarbs said:

Doesn't this really imply that George W. Bush is not an "American President"?

If only, John. If only.

March 28, 2008 10:26 AM

sdemuth said:

Talk about parsing: how do you square McCain's apparent love for middle class tax cuts with his position that people who are at risk of losing their homes due to mortgage shenanigans should just be left to be thrown out onto the street, since our economy is in no risk of general collapse from their distress?

The middle class is worthy of attention if it means a tax cut of a few hundred dollars, but not if it means keeping a roof over their heads.

I guess those few hundred dollars will buy a pretty good cardboard box to live in.

March 28, 2008 10:40 AM

icarusr said:

I don't think you're reading too much into it.  When it comes to the Republican Machine, anything is possible and, indeed, plausible.

Come to think of it, you can say the same thing of Mrs. Clinton's Machine.

March 28, 2008 10:45 AM

xurichd said:

I'm OK with waiting a lot longer. For at least 50 years, or even a 100.

March 28, 2008 11:00 AM

adaglas said:

McCain:  The American President of America that Americans have been waiting for in America, Americanly.

March 28, 2008 11:00 AM

bcbaird said:

Damn you adaglas!  Stole my joke before I could even make it.

March 28, 2008 11:03 AM

Rhubarbs said:

Hillary has an even better ad all lined up:

www.youtube.com/watch

March 28, 2008 11:11 AM

Andrew Davis said:

Panama!

March 28, 2008 11:20 AM

ZACummings said:

McCain: The American President of America Who Technically Wasn't Born In America

March 28, 2008 11:21 AM

jacobt1 said:

"That's an awfully conspicuous formulation when your opponent has been accused of being unpatriotic and of murky foreign origin."

This smear worked against Clinton. This is not going to work aganst McCain. Don't even try.

You are not going to have 100% of media supporting this smear aganst McCain.

March 28, 2008 11:22 AM

miceelf said:

I have no idea. McCain comes from a different time than I do. It's incredibly clunky, that's for sure.

March 28, 2008 11:36 AM

boneill said:

Well, jacob weighed in.  Don't even try, Michael. Case closed.

Don't. Even. Try.

March 28, 2008 11:44 AM

guyminuslife said:

Yes, adaglas has to steal my joke pre-emptively. But I'll one-up the competition with a NSFW (humor, not boobies) link.

www.youtube.com/watch

March 28, 2008 12:18 PM

teplukhin2you said:

Relax, folks. McCain's simply underlining his national -security cred as the candidate who will pursue a robust foreign policy that asserts the national interest first and foremost.

Maybe instead of hyperventialting we should read a little between teh lines here for a glimpse of the other side's _strategy_, andfigure out how to neutralize it. Instead of, y'know, walking right into the Dems-as-internationalist-pansies trap that he's going to set for us?

March 28, 2008 12:21 PM

teplukhin2you said:

Can we not take the bait on this? And be smart about playing the nat-sec'y general election game? For once?

March 28, 2008 12:26 PM

stgla said:

Mike is right.  This is classic GOP playbook: The Democrat hates America. Republicans will bury you with lapel pins, SUV bumper magnets, GBY/GBAs (see Kinsley), patriotic songs and allegience pledges, flag "protection" legislation, and every other symbol they can lay claim to and for some reason, it works.  

Vote for McCain!  He loves America more than anyone else in America!

What are Democrats going to do against that?  What is the black guy with a funny Muslim sounding name, African relatives, a fire-breathing pastor, a childhood spent in Indonesia, and an incriminating file with pictures of EXPOSED lapels going to do?

First, you call them out on their tactics, which is what Mike is doing.  Then you can make fun of them (thank you adaglas).  Then you point out how Republican politicians are the most ostentatious about their America-love and look where that's gotten us (twodox, rhubarbs).  Finally you change the subject.  How's that recession feel?  After five years (with 95 left to go?) of paying for both sides of hte Iraqi Civil War that we unleashed, I'm sure Americans are sure grateful to their flag-waving Republican leaders.

March 28, 2008 1:13 PM

williamyard said:

Technically, Americans include people in Quebec, the Yukon, and the rest of the usual suspects from El Norte Norte.

Maybe Saline Dion could sing at the Inaugural Ball?

March 28, 2008 1:32 PM

ChanRobt said:

No, you're not wrong.  And I, as a professional propagandist, believe propaganda works better when it is not obvious or easily interpreted as what it is.

March 28, 2008 1:50 PM

The Ignorant Populist said:

The first 10 odd seconds are pretty cool.

March 28, 2008 2:42 PM

KeenSally said:

I don't think John McCain should include video of himself smoking a cigarette in his campaign ads. What type of message does that send to children? It's unamerican, in my opinion.

IP: The first ten seconds are cool.

March 28, 2008 2:57 PM

teplukhin2you said:

Mr Yard - in her quebecois days, before her teeth were filed, she was known as Canine

March 28, 2008 3:23 PM

ChanRobt said:

Having now actually watched the video in question, you can hardly call it inflammatory.  It underlines McCain's strong credentials and long service.

Some of the writing is a little bit awkward.  I'd hope to write it more elegantly.  And the last construct, which is the focus of the hysteria here, is more ungainly than it is provocative.  

It is no doubt trying to remind voters of what I have been calling on these pages Obama's "exoticness".  But, the bigger problem goes against McCain in that it is slogan-like, but far from a brilliant slogan.

McCain needs better writers.  But this video is hardly the work of Goebles, guys, so calm down.

March 28, 2008 4:33 PM