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COLUMNISTS
TODAY'S STORIES
12.05.2008
DOD Document Dump: The Joke's On Us

Remember that Pentagon program, revealed last month, that fed talking points to supposedly objective military analysts to push the Bush administration's line on Iraq? The Department of Defense just released thousands of documents from the program, so we asked Government Executive correspondent and TNR contributor Alyssa Rosenberg to sift through the documents and see what she can find:

Reading through the 8,000 pages of documents released last week by the Defense Department is like paging through a flip book from hell. Anyone who has watched cable news for more than five minutes over the past few years won't be shocked to find that the Bush administration used self-serving talking points to promote the war. But browsing through years of spin all at once, the thing that strikes me most is that anyone actually fell for the clunky attempts at minting catch-phrases and laughably convoluted logic the military and its mouthpieces were peddling, much less booked them for tens of thousands of television appearances.

In one of its early attempts at branding, the military's talking points from the summer of 2003 push the tin-earned euphemisms "dead-enders" and "bitter-enders" for Iraqis who continued to attack American troops. The terms quickly disappear from the briefings, but not before inspiring the classically petulant you-can't-make-me-Mom statement that "the dead-enders are not driving us out of anywhere." Cue generals kicking their feet on the floor.

The futility of such willful denial has become so clear today that even one of the war's staunchest defenders, John McCain, is needling the Bush administration about them; in a May 1 event in Cleveland, he admitted that these statements about "'a few dead-enders,' 'last throes'...were contradicted by the facts on the ground."

The Pentagon was clearly grasping for straws in trying to come up with any signs of success in Iraq for these memos. "The new Iraqi army will be a force for stability," the September 23, 2003 memo declares, citing the fact that "soldiers in the new army have sworn allegiance to the Iraqi people." On January 21, 2004, the talking points touted the fact that "in addition to learning fundamental fighting skills, soldiers are taught how to function as a member of a multi-ethnic team." Looks like that worked out really well.

One 2004 memo touted a program to release non-violent offenders that sounds like it comes out of a handbook for urban renewal in American cities, relying on the stabilizing role of ministers and community leaders. As long as insurgents "renounce violence; and have a guarantor, such as a prominent person in his community or a religious tribal leader who will accept responsibility for the good conduct of the individual being set free," they could go home. Great.

The ineptitude of the memos would be really funny if the joke wasn't on us. Stay tuned for more jewels from this document dump.

--Alyssa Rosenberg

Posted: Monday, May 12, 2008 4:10 PM with 12 comment(s)

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liberal reformer said:

Superb dispatch, Alyssa. This is the most truth - averse, spin - oriented administration in memory and probably in the history of this country. Multi - ethnic team, indeed. What a joke. This should be like mining the Watergate documents; it will be the gift that keeps on giving.

May 12, 2008 4:26 PM

williamyard said:

Monitoring giant vats of bubbling animal guts in a rendering plant? Disgusting, yes, but probably not dangerous. Inspecting thousands of minute parts passing along a machine shop's conveyor belt? Tedius, maybe, but hardly demeaning or a violation of the inspector's basic human rights.

But being forced to read 8,000 pages of DOD documents? This is yet more evidence that agencies such as OSHA must be fully funded and staffed and instilled with a proactive, humanistic culture in order to protect workers against the dangerous, bizarre and, as in this case, downright sadistic tasks foisted upon them by scheming, uncaring employers.

Meanwhile, squeezing sullen Sunnis and assorted Shia into similar uniforms and calling them a "multi-ethnic team" that's expected to put down an insurgency is like tossing a bobcat, a coyote, and a six-foot boa constrictor into the way-back of the Volvo station wagon for a trip to the nearest nursing home to give the old folks a little "pet therapy."

May 12, 2008 4:44 PM

GSpinks said:

Thank you for subjecting yourself to such an awful task for our benefit!

I only wish the news could have been better. It is curious how a man with such an incompetent administration managed to actually win the General Election, twice. Are Americans really that gullible, or was his staff really that good? Or, were the Dems really that incompetent?

May 12, 2008 4:46 PM

liberal reformer said:

Well. GSpinks, recall that Gore racked up 537,000 odd votes more than Walker did. The Supreme Court, in an extremely partisan, activist decision handed Walker the presidency (Bush v. Gore, 2000).

May 12, 2008 4:56 PM

ackyri said:

And when exactly did Baghdad Bob start working for our very own Department of Defense?

May 12, 2008 5:38 PM

jet said:

Hold the self-flagellation and pass the temperance.  Sure, it stinks to be fooled so badly, but after 9/11 and the subsequent rout of the Taliban in Afghanistan, we had to let the administration build a case...against itself (yes, some caught on before others).  And they promptly did that in Iraq.  And it really wasn't till a larger part of the population got a taste of what kind of disaster the administration had built in Iraq by seeing it's utter failure to respond to a disaster at home, namely Katrina, that the country started really doubting what the administration was saying.  In the meantime, we had to suffer through the bluster while the rest got up to speed.

May 12, 2008 5:47 PM

tomeg said:

Williamyard, sometimes you are really just so too much, g-d bless ye'.  ;-)

May 12, 2008 9:26 PM

tomeg said:

Like reading a journal of hangovers, the residual effect of cataloguing all the verbal garbage is to be rendered insensate. (Just as if it were intended so.)

May 12, 2008 9:41 PM

The Plank said:

Remember that Pentagon program , revealed last month, that fed talking points to supposedly objective

May 13, 2008 10:48 AM

The Plank said:

Remember that Pentagon program , revealed last month, that fed talking points to supposedly objective

May 14, 2008 1:16 PM

The Plank said:

Remember that Pentagon program , revealed last month, that fed talking points to supposedly objective

May 15, 2008 4:47 PM

The Plank said:

Remember that Pentagon program , revealed last month, that fed talking points to supposedly objective

May 16, 2008 4:23 PM